Archives for the 'seth godin' Category

Book Review - “The Long Tail”

Although I’ve been peppering my conversations with the phrase “the long tail” for nearly two years, only recently did I get the opportunity to actually read the book that spawned the term. On a recent vacation to Sanibel Island (when I tend to do most of my “pleasure” reading), I devoured Chris Anderson’s book in […]

14 April 2008 | technology, marketing, e-commerce, Web 2.0, book review, google, ebay, seth godin, search, ppc, ecommerce 2.0, facebook, social networking, myspace, apple, advertising, television, long tail | 1 Comment

Chatting Up Seth Godin at eBay Live

Despite my disappointment with eBay Live as a whole, it was a very good show for buySAFE, as we had several great opportunities to meet with current and prospective customers and talk to them about how we’re helping to make e-commerce safer and more efficient for shoppers, merchants and marketplaces. Our lunch panel discussion “Discovering […]

17 June 2007 | marketing, e-commerce, buySAFE, ebay live, seth godin | 1 Comment