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Archives for the 'buySAFE' Category

Book Review – “The eCommerce 2.0 Handbook”

Earlier this month, buySAFE announced a partnership with online selling solutions provider Infopia to integrate the buySAFE solution with Infopia’s platform. This will be a tremendous partnership, as it lets Infopia merchants benefit from the power of buySAFE regardless of where they sell – on marketplaces like eBay, on their own website, or some combination [...]

28 June 2007 | Infopia, Web 2.0, book review, buySAFE, e-commerce, ecommerce 2.0, marketing, technology | 1 Comment

Secret Sauce Recipe Revealed!

Earlier this month, I wrote in this space about the invitation-only lunch event that buySAFE was hosting, titled “Discovering the Secret Sauce of Multi-Channel Selling Success.” I’ve been a bit remiss in recapping the event, which took place last Friday (6/15), but Jeff Grass has a great summary on the buySAFE blog.

This was a fantastic [...]

25 June 2007 | buySAFE, e-commerce, ebay live, marketing | No Comments

Chatting Up Seth Godin at eBay Live

Despite my disappointment with eBay Live as a whole, it was a very good show for buySAFE, as we had several great opportunities to meet with current and prospective customers and talk to them about how we’re helping to make e-commerce safer and more efficient for shoppers, merchants and marketplaces. Our lunch panel discussion “Discovering [...]

17 June 2007 | buySAFE, e-commerce, ebay live, marketing, seth godin | 1 Comment

Mmmm…. Tasty! buySAFE Serves Up “Secret Sauce” This Friday

What goes best with Boston Clam Chowder? Why, secret sauce, of course!
This Friday, June 15, buySAFE will be hosting an invitation-only luncheon at one of Boston’s finest waterfront restaurants – Anthony’s Pier 4 (140 Northern Boulevard, Boston, MA). During lunch we’ll present a lively panel discussion titled Discovering the Secret Sauce of Multi-Channel Selling Success, [...]

12 June 2007 | Web 2.0, buySAFE, e-commerce, ebay live, marketing | 1 Comment

buySAFE Appears on the Today Show

Pretty exciting times at buySAFE lately. As we’ve broadened our product offerings to provide trust solutions for virtually all online merchants, the mainstream press has begun to take notice with increasing frequency.
In the last month alone, buySAFE has been featured on KNTV’s (NBC San Jose) “Tech Now” program, as well as the morning news on [...]

22 March 2007 | buySAFE, e-commerce, marketing | No Comments

Trust Tops Consumers’ Wish Lists This Season

With apologies to Billy Joel, when it comes to pinpointing the factor that most impacts consumers’ online purchasing decisions, it’s always been a matter of trust.
Simply stated, onilne shoppers (or any shoppers, for that matter) require some assurance that a transaction is going to go smoothly in order to buy from a particular merchant. When a shopper perceives [...]

29 November 2006 | buySAFE, e-commerce, marketing | 2 Comments